Automations / 05
Past customers are the cheapest work a shop will win and the easiest to forget. This finds the ones who have gone quiet and writes to them about what they actually had done, not a generic blast, on the channel they last answered.
$1,500 per month
Built to orderShops with service intervals: mechanical, detail, ceramic coating, tyres
The problem
Hundreds of past customers who simply stopped coming. Nothing went wrong, nobody complained, and nobody reached out. They are the cheapest work a shop will ever win and the easiest to forget.
What it does
EvidenceBuilt on the mail infrastructure this house already runs for its own properties, with suppression and opt-out handling already in place. On corsaauto.com the case is measurable: repeat customers are a fifth of the customer base and well over half of collected revenue, with no lifecycle contact running against them.
Already included at the Reach monthly tier. If you are on that tier or above, you have this and should not buy it twice. See the tiers.
Questions
No. Each message is about the customer’s own vehicle and service history, sent when they have gone quiet, rather than the same message to everyone on a list.
Every opt-out is honoured on the first request, and the report shows what came back, including when nothing did.
$1,500 per month. There is no rebuild and no minimum term: keep it while it pays for itself and stop when it does not. It is already included in the Reach monthly tier, so clients on that tier or above should not buy it separately.
Built on the mail infrastructure this house already runs for its own properties, with suppression and opt-out handling already in place. On corsaauto.com the case is measurable: repeat customers are a fifth of the customer base and well over half of collected revenue, with no lifecycle contact running against them.